B2B Marketing Globalization

Showing posts with label B2B Marketing Globalization. Show all posts
Showing posts with label B2B Marketing Globalization. Show all posts

Wednesday, 25 June 2014

How Valuable Is the Data Economy with SAAS - B2B


In business, data has quickly gone from being a mere asset to being a potential revenue stream—a substantial one. The result: a burgeoning market for data. Capturing its scope and opportunity, though, isn’t easy. Like other financial assets, data can be created, accessed, traded, transferred and...

Monday, 16 June 2014

B2B Marketing Globilization knowledge share with John - Part 3


B2B Marketing Globalization knowledge share with John - Part 3 Pricing & Value Research - B2B There are three ways of increasing profits: sell more, cut our costs, or raise existing prices.  Raising prices, in principle, is very easy indeed - change the price ticket and price...

B2B Marketing Globalization beyond knowledge with Prabhakar - Part 1


B2B Marketing Globilization beyond knowledge with Prabhakar - Part 1 What is Acquisition Research - Answer here When your company is considering making an acquisition, it is essential that you are armed with as much knowledge as possible. Usually, acquisition targets are new to the potential...